Whether you’re an up-and-coming food photographer or an experienced professional, curating a branded portfolio can be a daunting task. For those just starting out, you may feel overwhelmed at the thought of collecting enough work to show potential clients you’ve got what it takes. And if you’re experienced, you may find yourself sorting through endless […]

Sometimes all-inclusive services are great! Vacation packages, resorts, cruises—let’s go! But even those come with limitations. You must choose from selected dining spots, drink options, and group activities. If you go beyond what’s covered in the “all-inclusive” package, the add-ons add up fast! You have to choose what you want from your experience: a pretty […]

When starting a commercial photography project, most clients want to have a ballpark idea of how long their project will take. Should they estimate an entire week or just a day? Understandably, you want to get the most bang for your buck. And fortunately, we can accomplish quite a bit in just a day with […]

Advertising photography involves creating visual content—images, clips, gifs, etc.—with the intention to advertise or sell a product or service. In short, you’re using photography to sell something, whether that be a product or a service. Examples of Advertising Photography Most likely, you see hundreds of examples of commercial photography every day. If you come across an […]

Commercial photographers aren’t one-size-fits-all—and that’s a good thing! It’s easier to find what you’re looking for when you can refine your search by style. You just have to know how look. Finding the right commercial photographer for your brand and project is crucial to getting the results you want. Here are my top recommendations on […]

By now, those who own any kind of business and promote it online are aware of SEO—or search engine optimization. But, it’s easy to get overwhelmed with the ins and outs of how to best optimize your content. Basically, you want to make sure that your content is not only recognized and indexed by search […]

If you’re not in it every day, it’s hard to know how much to budget for your commercial photography or advertising project. I get quite a few inquiries from people who know what they want, but they’re unsure of all of that goes into a commercial photoshoot and the costs associated with it. So, here’s […]

On the fence about whether or not you need a professional model? If your product is something that people can eat, use, or wear (which just about covers everything), you should consider using hand models or other professional models in some of your marketing material. Here’s why: 5 Reasons to Use Professional Models + Hand […]

Specialty photographers, such as food and product photographers, have invested quite a bit of time, energy, and practice to achieve their artistic finesse. It’s often well worth the money to hire a professional photographer who specializes in the type of photography you need. Sometimes, a one-stop shop is great! Like when you go into Target […]

Sometimes, it can be difficult for artists to branch out and partner up with fellow creatives. The hesitation may stem from a lack of trust and healthy fear that someone might steal your ideas (because that happens). Or, maybe you prefer to work alone in your creative space without others butting in or derailing your […]