If you’re not in it every day, it’s hard to know how much to budget for your commercial photography or advertising project. I get quite a few inquiries from people who know what they want, but they’re unsure of all of that goes into a commercial photoshoot and the costs associated with it. So, here’s […]

The truth is, video catches eyes. (You have to admit: this drizzle is pretty mesmerizing, right?) Stop-motion GIFs and animated clips are incredibly popular right now, and they’re almost a necessity if you want to step up your Instagram game. Instagram is trending toward much more video content. Having a balance of still shots and […]

The goal of every marketing strategy is to get people to engage with your brand. Before you can make a pitch, you need people to see you. Get their attention with fun and visually-appealing GIFs and stop-motion clips. Use animated GIFs to provide context, show texture and detail, and display your brand and product’s quality. […]

In this digital age, marketing efforts span across various media outlets: websites, social media, advertisements, print and promotional materials, product labels, and more. As long as you have quality content and images, you’re good to go, right? Not quite (but way to go if you have those two aspects nailed down – that’s a huge […]

Believe it or not, stop-motion animation has actually been around since the late 1800s. Even though we have far more advanced options available when it comes to filmmaking, it’s continued to gain popularity over the years.   What is Stop Motion?   Stop Motion is filmmaking technique that gives inanimate objects independent motion. The photographer […]